A watch brand as a functional accessory for youth aged 15 and above

In 2021, Azerbaijan’s VMF Watch Factory began creating the new VMF Rover brand featuring mechanisms from Japan’s Citizen Corporation. Due to its targeted age group, the brand quickly rose to leading positions worldwide. The Indiana, Flora, Fauna, Sport, and Stalker collections, designed for youth aged 15 and older, have been delighting customers since the summer of 2022.

All watches are made from fully safe and hypoallergenic materials and have passed all required usage certifications. Made from stainless steel and special alloys, these watches are shock-resistant, water-resistant, and come with a 2-year warranty.

The designs of the watches were developed by experts from Azerbaijan, Switzerland, and Denmark. Their functional appearance was created based on a thorough one-year study of young people’s preferences.